Daily Mirror - Audience and Industries

 Audience
1) What is the Daily Mirror's audience? List the key statistics here.

The Daily Mirror Audience are typically aged 65+ from C1 C2 DE social class.

2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience?

It often provides diversion by using the wide range of games and images to portray the significant news to their viewers.

3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer.

Images offer diversion whilst texts and image offer surveillance.

4) Why are print newspapers generally read by older audiences?

They want to follow and rejoice on their older traditions and not use digitalized news!

5) How are the CSP pages constructed to appeal to Daily Mirror readers? Think about text and selection of images.

A lot of images to stand and match with the text.


Industries
1) What company owns the Daily Mirror and why are they struggling? 

The internet provides the news so they have high competition.

2) Who was the Daily Mirror editor between 2018 and 2024 and what was the Partygate scandal that the Daily Mirror exposed?

  Revealed them throwing parties during covid-19.

3) What is the Daily Mirror's circulation? How many papers did the Daily Mirror used to sell back in the 1990s?

3 million++

4) How has the Daily Mirror reacted to the decline in print sales and the growth of the internet?

Providing an online app to read the news.

5) List five of Galtung & Ruge's News Values and explain how they link to the stories in our CSP edition of the Daily Mirror.

 Negativity : The Mirror frequently highlights scandal, tragedy, or political wrongdoing. 

Personalisation: Stories are often presented through an individual’s experience to make complex issues relatable, 

Proximity : Events that are culturally close to the British audience, 

Continuity  The newspaper often follows a story over several days,s scandals involving MPs or gossip about royalty/famous stars, are highly prioritized as they generate high public interest. 

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