Daily Mirror: Language and Representation

 1) Write the definition of the following key language for newspaper front pages (you may want to add an example for each from our Daily Mirror CSP):
Masthead: The name
Pug: Attraction
Splash Head: The introduction to the main story
Slogan:  short phrase that reflects the newspaper’s values or identity.
Dateline: The date
Byline: name of the journalist who wrote the article
Standfirst: short introductory paragraph

2) What is the main story on the CSP edition of the Daily Mirror (see above)? Make sure you learn the headline and what the story is about.
It s about the post ofice scandal where people were fined hefty amounts due to an internal issue which is still ruining their lives to this day.

3) What is the 'pug' or smaller celebrity story on the front cover? Why might it appeal to Daily Mirror readers?
 Celebrity stories as the newspaper is more on celebrity gossip.
4) Why is the choice of news stories, content and page design on the Mirror CSP front page typical of a tabloid newspaper?
tabloid because it uses bold headlines, large images, emotional language and little text
5) What is the balance on the Daily Mirror front page between images, headlines and text?
 Daily mirror front page is mostly images and headlines, with minimal text
Representations
1) What political party does the Daily Mirror support? Is there any evidence to support this in the CSP pages we have studied?
Daily Mirror supports the Labour Party, criticism of Conservatives
2) How does the Daily Mirror represent the Post Office in the CSP pages? Why do you think they present them in this way?
powerful and unfair, causing injustice which is bad for the people.
3) How is Fujitsu represented in the Daily Mirror CSP pages? Look particularly at the use of images on the front cover and the section on Fujitsu on the inside page. Give detailed answers with evidence from the CSP pages.
irresponsible and blameworthy, linked to faulty technology
4) How are the Conservative Party represented in the Daily Mirror? Again, provide evidence from the CSP pages to support your answers.
negatively, as failing ordinary people
5) Read the main articles on the inside pages. How are different people, groups and organisations represented in the Daily Mirror? Does this reinforce or subvert the stereotypes we usually see in the media?
innocent and sympathetic; corporations and government as uncaring, reinforcing stereotypes